Bank of America Fall for Greenville presented by Pepsi, one of the largest street festivals in the Southeast, today announced plans for a Virtual Experience of its annual event. The festival will celebrate its 39th year October 9-11, and throughout the month of October, with a lineup of virtual events, including a headlining musical performance from American country music singer-songwriter Nikki Lane, live cooking demonstrations presented by US Foods, a Mich Ultra Virtual Beer Garden, Demos for Donations with local chefs and much more.
A new initiative this year, event organizers have launched A Taste of Our Town Digital Discount Book, presented by Truist Culinary and Hospitality Innovation Center. The discount book features 35 local restaurants and over 40 discounts, including buy one, get one free or half-off entrees, free appetizers and free desserts (a value of over $350). Patrons who use their digital discount book at more than half of the participating restaurants will be entered into a 2021 festival weekend grand prize giveaway. The winner will receive two festival t-shirts and $100 in Taste Tickets, parking vouchers and one night’s stay at the AC Hotel Greenville for the 2021 festival.
Digital discount books are $20 and the restaurant discounts are valid from October 1, 2020 through February 28, 2021. A portion of the proceeds from the sale of the books will benefit five local nonprofit festival partners. To view a listing of all participating restaurants and purchase a digital discount book, visit the festival store.
“We are thrilled to have found new, engaging and creative ways to deliver an experience that is in line with what our community looks forward to every year,” said Megan Finnern, Fall for Greenville Board Chair. “While the festival may look different this year, our mission remains the same in shining a spotlight on the restaurants, musicians and nonprofit organizations that make our community such a wonderful place to live, work and play.”
During the Virtual Experience weekend, Bank of America Fall for Greenville will offer free online concerts featuring local fan favorites, including progressive bluegrass/folk band My Girl My Whiskey & Me and Greenville native Nikki Lane on Friday night; blues legend Mac Arnold & Plate Full O’ Blues (followed by a special question and answer session) on Saturday night and Greenville Jazz Collective and the Sharon Jones Tribute Band featuring Jamie Wright, Shannon Hoover, Tez Sherard and more on Sunday.
A Local Musician Support page has also been added to the festival website with information about local bands and where to purchase their music. Additionally, music fans can check out the festival’s Spotify playlist, which features over 20 hours of music by festival bands from the past decade. To download and listen to the playlist, visit the festival website.
The Virtual Experience also includes cooking demonstrations presented by US Foods. Viewers can learn new recipes and techniques as chefs from US Foods, Kilwins Chocolates, Fudge & Ice Cream and Table 301 Catering & Kitchen create some of their favorite dishes. A full schedule of virtual offerings for the festival weekend is listed below:
Friday, October 9
- Chef Bevins with US Foods Culinary Demonstration – 6 p.m.
- My Girl My Whiskey & Me – 7 p.m.
- Nikki Lane – 8 p.m.
Saturday, October 10
- Kilwins Chocolates, Fudge & Ice Cream ”How to Make Fudge” Demonstration – Noon
- KW Beverage Virtual Happy Hour featuring Brewery 85, Catawba Brewing, Bold Rock Cidery, New Belgium Brewing, Steel Hands Brewing, Wicked Weed and Palmetto Brewing – 4 p.m.
- Chef Martin with US Foods BBQ Demonstration – 5 p.m.
- Mac Arnold & Plate Full O’Blues – 6 p.m.
- Q&A with Mac Arnold & Plate Full O’Blues – 7:30 p.m.
Sunday, October 11
- In the Kitchen with Chef Freidank from Table 301 Catering & Kitchen – 11 a.m.
- Greenville Jazz Collective - Noon
- Chef Leamons with US Foods, “Fall for Favorites” Culinary Demonstration – 4 p.m.
- Sharon Jones Tribute Band - 5 p.m.
Every Tuesday and Thursday during the month of October, beer lovers can tune in for a Mich Ultra Virtual Beer Garden featuring Tap Takeovers from six popular breweries, including Brewery 85, Wicked Weed, Bold Rock Cidery and New Belgium Brewing. Tour guides will offer a glance inside their facilities, share what they are currently brewing and answer viewer questions. Additionally, Brewery 85 FFG Festbier, the signature brew for the festival, will be available at select restaurants as part of the festival’s Taps on the Town. A map showing where to find the popular beverage will be posted on the festival website. Local chefs and business owners have also teamed up to host Demos for Donations, offering private demonstration packages with 20% of the proceeds benefiting the five nonprofit festival partners.
“The Fall for Greenville organizers have done a tremendous job of transforming this iconic local event to meet the challenges of our current environment,” said Bank of America Upstate SC Market President and Greenville native Stacy Brandon. “It’s truly inspiring to see how Greenville is coming together during this health and humanitarian crisis to continue to support our nonprofits through events like this one. We are so proud to partner with the city and Fall for Greenville to continue to deliver the local experiences people look forward to each year, while staying safe and socially distanced.”
Viewers can livestream the Virtual Experience offerings on the Bank of America Fall for Greenville Facebook page (@fallforgreenville) and the City of Greenville Events and Cultural Affairs Instagram page (@gvilleevents). Custom festival t-shirts, including adult and youth sizes, featuring new designs by Dapper Ink will also be available for purchase online through October 15. For a full rundown of the Virtual Experience, visit fallforgreenville.net.
Named a Top 20 Event by the Southeast Tourism Society, Bank of America Fall for Greenville continues to support the local community. Over the past 15 years, the festival has donated over $600,000 to local charities. This year’s beneficiary program, presented by Greenville Technical College, will support the following local nonprofits: Harvest Hope Food Bank, Newcomers of Greater Greenville, Vocal Matrix, Boy Scout Troop 260 and Boy Scout Troop 266. Combined, these groups have volunteered over 20,000 hours at Bank of America Fall for Greenville over the past 10 years.